Update App Store / Google Play
How to fill in information for App Store and Google Play in starti.app Manager
How to fill in App Store / Google Play information
Go to the feature in starti.app ManagerWhat can you do on the App Store / Google Play page?
On this page in starti.app Manager, you fill in the text information shown about your app in the App Store (iOS) and Google Play (Android). This is the information potential users see when they find your app in the two app stores.
The page is divided into four sections: App information, Contact details, Privacy policy, and D-U-N-S number.
It is starti.app that uploads and updates your app in the App Store and Google Play. You cannot publish updates directly yourself — but by keeping this page up to date, you ensure that we always have the correct texts ready for the next release.
App information
Here you fill in the texts that describe your app in the two app stores.
Log in
Open starti.app Manager and log in with Microsoft, Google, or Apple.
Open App Store / Google Play
Select App Store / Google Play in the left-hand menu bar.
Fill in App name
Enter the name of your app in the App name field.
The app name is shown below the app icon in the App Store and Google Play and can be a maximum of 20 characters.
Fill in Subtitle
Enter a short subtitle in the Subtitle field.
The subtitle is only shown in the App Store (not Google Play) and can be a maximum of 30 characters.
Fill in Short description
Enter a short description of the app in the Short description field.
The short description is only shown in Google Play (not the App Store) and can be a maximum of 80 characters.
Fill in Description
Enter a full description of your app in the Description field.
The description is shown in both app stores when users click on the app's page. It can be a maximum of 4,000 characters.
Use the description to explain what the app does and who it is for. Write the most important information first — many users only read the first few lines.
Add keywords
Add relevant keywords in the Keywords field.
Keywords are only used in the App Store (not Google Play) to help users find your app via search. The total number of characters across all keywords can be a maximum of 100 characters.
Choose keywords that potential users are likely to search for — and that are not already included in the app name or subtitle, as the App Store automatically includes these.
All fields are saved automatically when you click to a new field.
Contact details
Here you fill in the contact information shown in the App Store and Google Play, so users can contact you if they have questions.
Fill in the Email, Phone, and Website fields with your preferred contact details.
Privacy policy
The App Store and Google Play require all apps to have a privacy policy with information about how user data is handled.
Insert the URL to your privacy policy in the URL field under Privacy policy.
The privacy policy is a requirement from both app stores. Without a valid URL, we cannot publish or update the app.
D-U-N-S number
The D-U-N-S number is a unique identification number for your company and is used by Apple to verify you as an app publisher in the App Store.
Insert your D-U-N-S number in the D-U-N-S field.
If you don't have a D-U-N-S number yet, you can apply for one for free via Dun & Bradstreet. It can take up to 30 days to receive a new number.
The D-U-N-S number is only used for the App Store and is not relevant for Google Play.
Translate to other languages
If your app is available in multiple languages, you need to translate all your texts into the desired languages. You do this just below the App information title, where you click on the desired language.
You can either choose to translate one field at a time by clicking the globe icon next to the field, or you can click the "Translate all missing" button to translate all fields for the selected language.